Founded in 1957 in America by Yvon Chouinard, this is a global outdoor brand. Its corporate philosophy is based on loyalty to four principles: "the essence of sports epitomized by alpinism," "grassroots environmental protection activities," "a culture that does not adhere to preconceived notions," and "design focused on functionality." It primarily deals in outdoor clothing such as mountaineering gear, as well as bags and shoes. The company is also well-known for its environmental protection efforts, using recycled materials like "PCR Synchilla" for clothing and organic cotton for all cotton products since 1996, which are grown without pesticides. All products offered are highly durable, making them kind to both people and the planet as long-lasting items.
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