Equestrianism is a sport that originated and developed overseas, and the fashion associated with it has also been created for equestrian fans abroad. As the number of people enjoying horseback riding in Japan increases, the first Japanese equestrian brand "EQULIBERTA" was born to respond to the demand for equestrian fashion that better fits the bodies and culture of Japanese people. In its development, the brand collaborated with experienced formal wear manufacturers, sports equipment manufacturers, and fashion designers in Japan, resulting in items that embody Japanese craftsmanship. The products will be displayed in the showroom of Joppers, a specialty store for equestrian goods and equipment, and the exhibition locations will be gradually expanded. In the future, while increasing the range of items, "EQULIBERTA" aims to promote the enjoyment of horseback riding and become a brand that enhances equestrian culture, encouraging more people to take an interest in the sport.