beautiful people/Beautiful People/SDGs name tag tote bag

- Design features -
The classic name tote has been renewed as part of the SDGs (Sustainable Development Goals) project.
The main size remains the same, with a pocket added to the back, and longer handles for better usability.
The canvas weight has been increased for a sturdier fabric.

- Commitment to materials -
The main fabric uses ORGANIC COTTON No. 8 canvas dyed with Kurashiki dyeing.
Kurashiki dyeing canvas is woven on shuttle looms without using agricultural chemicals such as chemical fertilizers, insecticides, or herbicides common in cotton fields, utilizing organic fertilizers and beneficial insects like ladybugs, with care and effort.
The fabric is dyed with the safe dyeing brand 'Kurashiki dyeing,' which is gentle on both people and the environment, using original eco-friendly fabric.
Kurashiki dyeing has received safety certifications for fiber processing that far exceed domestic and international safety standards in Japan, with consideration for reducing environmental impact.
The large tag on the front is made with recycled polyester thread and jacquard weaving.
An original name tag using 17 colors representing the 17 Sustainable Development Goals (SDGs) is attached to the back pocket.
The 17-color name tags are made with jacquard weaving, with the back threads secured with heat-pressed sheets.

beautiful people/Beautiful People
Everything is beautiful.

We design clothes that bring joy and comfort to the wearer and make you feel beautiful just as you are.
The standards of beauty are never just one. We affirm the diversity of the world and discover new beauty in the various elements of everyday life, sometimes in conflicting or contradictory concepts, with our own eyes.
Size, gender, material, pattern, color, and other preconceived notions and stereotypes in fashion are being liberated, and a new standard is created that brings out the true beauty within each individual.